In this case study, the goal was more extensive than product and service highlights. The company wanted to explore a concept behind their product at length, so we built a community of content. Our productions played a fundamental role in creating brand awareness, building a social media following, attracting potential customers, selling products, and training clients.
live events, social media, and podcast working togheter
The Tech Talk podcast episodes are produced in our studio and posted on the company’s YouTube channel and website.
We designed two online events for European and American audiences with guests and hosts in different places across Canada.
We captured videos and still images for the client’s social media platforms from the events and podcast footage.
We also created event logos, video thumbnails, and landing pages.
We developed a training system for the company's clients to ensure they get the best results with their product.